Cycling Economy Upsurge | Leading New Travel Trends and Activating New Consumption Scenarios
Cycling “…
How good is love without saying a word? Only once do I remember actually encountering us on bicycles, hugging each other tightly against our backs.
It’s hard to leave and want to hold onto some vast life.
It’s like a wilderness where a child can bend over their father’s shoulder.
Who wants to get off the bike? When it comes to” bicycles “, the editor thinks of the scene of returning home after school, sitting on his father’s bike and leaning against his back…
However, when I grow up, the journey of cycling is like, Not only “returning home”, but also “traveling far”.
Today’s theme is to tell you about the cycling journey of bicycle hiking.
Cycling, generally speaking, refers to riding a bicycle to see the scenery, referring to a tourism method that uses bicycles as the main means of transportation to achieve sightseeing, sightseeing, fitness, leisure, and other purposes.
China was once the world’s largest kingdom of bicycles, and in the rapidly developing modernization process, the proportion of bicycle traffic has sharply decreased.
At present, with the development of global tourism, leisure tourism, ecotourism, self-service tourism, sports tourism, etc., cycling is gradually emerging and may become one of the main forms of personalized tourism and deep tourism.
According to the travel data of Mafengwo, a tourism strategy platform, the data on cycling on its platform has increased by 108% since 2020.
According to data from Xiaohongshu, a community sharing platform, the frequency of users searching for cycling related information on its platform increased by 253% year-on-year in the first eight months of 2022, with more significant growth in search volume in first tier cities such as Beijing and Shanghai, as well as new first tier cities.
Data from JD, the e-commerce platform, shows that since June last year, the sales of JD’s bicycle category have grown rapidly.
According to the statistics of turnover, the year-on-year growth of road vehicles, urban bicycles, mountain bikes, folding bicycle, wearing equipment, cycling clothes and bicycle accessories is 120%, 90%, 70%, 60%, 100%, 163% and 90% respectively.
A Brief Analysis of the Meaning of One Ride Journey: 1.
Urban Culture: The Best Way to Visit the “Living Museum” of a City.
Someone once said, “If you want to quickly understand the culture and history of a city or region, the best way is to visit its museum.
One of the significance of cycling is to move one’s understanding of a city or region from a solid museum to the outdoors, using a “live” perspective to understand the city and region.
The presentation of local history, culture, essence landmarks and online celebrity must punch points has become a living presentation, which is called the “living museum” of the city
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